OUR PROJECTS
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CarLogik was the startup where it all began — a venture born from a mission to fix the trust issues in the auto repair world. From dealing with shady quotes to simplifying repair bookings, we aimed to make the industry transparent and trustworthy. But it wasn’t all smooth sailing — we made mistakes, learned the hard way, and grew stronger for it. Through CarLogik, we mastered market sizing analysis, business development, growth strategies, and company valuation. Plus, being part of the SANDBOX accelerator program taught us how to navigate the startup ecosystem. At SMRT Consulting, we pass on those lessons to founders so they can avoid the pitfalls we faced and build their startups on a solid foundation. Let’s skip the trial and error and start strong.
KIINZ is a beautiful idea brought to life by Nadine—a platform connecting people with handcrafted treasures rooted in culture and creativity. While Nadine had the vision, SMRT Consulting stepped in to bring structure and strategy. We worked with her to conduct detailed market analysis and sizing, helping her identify the right customer segments and untapped opportunities. Together, we built a roadmap to scale the business while staying true to KIINZ’s cultural essence. From pricing strategies to growth projections, we provided the frameworks Nadine needed to make data-driven decisions and position KIINZ as more than just a store—it became a cultural hub. At SMRT, we pride ourselves on helping founders like Nadine turn their passion into a sustainable, thriving business.
Salfa is a platform dedicated to connecting writers and fostering creativity. When its founder sought to expand and enhance the platform, SMRT Consulting stepped in to provide strategic support. We conducted comprehensive market analysis and sizing to identify target audiences and growth opportunities. Our collaboration focused on implementing best practices in business development, ensuring that Salfa could effectively serve its community and scale sustainably. Additionally, we assisted in accurately valuing the company, providing a solid foundation for future investment and expansion. At SMRT, we're committed to guiding founders through the complexities of growth, turning their visions into thriving realities. Let's write the next chapter together.
TETA'S KITCHEN: TURNING TRADITION INTO BUSINESS
Teta's Kitchen started as a dream to bring the warmth of home-cooked, traditional Arabic food to the community. When its founder approached SMRT Consulting, we knew this was more than a business—it was a passion project rooted in love and culture. We worked closely to conduct market sizing and analysis, identifying the ideal customer base and positioning Teta's Kitchen as the go-to option for authentic, homemade meals.
Beyond that, we helped craft a detailed business plan that included financial modeling, operational strategies, and pricing frameworks. As the business gained traction, we stepped in to assist with company valuation, equipping the founder with the tools to assess growth potential and approach future partnerships with confidence. At SMRT, we thrive on helping founders transform their heartfelt ideas into successful ventures. Let’s cook up something amazing together!
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