Advisors to help you avoid mistakes and win faster
Founders' Insights
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You have an idea & want some free startup growth strategies on how to validate that idea? Check the video by Jared's a YC Group Partner.
"As founders, we often dive in headfirst, thinking hustle is the only key to success.
But real growth comes when you have the right tools and guidance to move smarter, not just faster."
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​At SMRT, we empower startup founders with tailored solutions designed to fuel growth and success.
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Wael Sasso
Founder and Team Advisor
Manage your revenue, distribution and growth, while maximizing margins
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Revenue, growth, and margins aren’t just numbers - they’re the heartbeat of your startup. While it might feel like investor funding is the ultimate safety net, the truth is, depending too much on outside capital can leave your business vulnerable. Investors come and go, but sustainable revenue streams and solid margins are what keep your startup thriving in the long run. Managing revenue means knowing where your money is coming from and how to optimize those streams, margins on the other hand are the difference between running a business that survives and one that actually prospers. Healthy margins give you room to reinvest, weather challenges, and grow without relying on external funding to keep the lights on.
Startup Pitfalls
Common mistakes startup founders commit
Market Sizing
Over 70% of founders overestimate their market size, leading to unrealistic projections.
In this video, Steve Barsh, Managing Partner at Dreamit Ventures, highlights the common mistakes founders make.
Team Engagement
Approximately 55% of startups fail due to people-related issues. These range from poor decision-making and conflicts between co-founders to difficulties in hiring and retaining the right talent. In this video learn about co-founder mistakes to avoid as presented by YC.
Plan vs. Strategy
More than 25% of startups fail because they lack a clear business model. Founders focus on building a great product but fail to figure out how they’ll make money. Roger Martin delves into why starting with a plan is not the same as having a strategy, and why it matters.
Funding Mistakes
Running out of funding is a significant reason why startups fail. Approximately 29% of startups cite insufficient capital or personal funds as the cause of their failure. In this video, Harvard Innovation Labs breaks down the fundraising process.​
Ready to Turn Your Start-up Around?
Get your business organized, your market nailed, and your growth on point. Book your free session now & let’s turn your hustle into a success story.